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Make things better by making better things.
99% of podcast downloads go to the top 1% of shows. And yet, the dream persists: anyone can start a podcast and get rich. But odds are that “anyone” is not you.
In the era of the “Big Three” TV networks, nobody walked around saying they’d launch a new network. But some did, and now it is too late. The ship sailed.
Today, the door is easier to open, but the math hasn’t changed.
If you want to buy lottery tickets, go ahead. If you want to chase Hollywood, be my guest.
I don’t write this blog to get rich or famous. I write because I want to write. For most of human history, that’s how it worked. You didn’t pick up a guitar for a career—you played because you loved playing.
If you want to start a podcast, start one. Just do it for the right reasons. Not to be a star. Not to make millions. Do it because it matters to you.
The top 1% of money and popularity is crowded. The top 1% of doing something you love, doing something that matters, and making meaning…is still wide open.